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The Pitfalls of Over-Optimizing for One KPI
How Goodhart’s Law warns against narrow goal-setting
 • 
Marko Anastasov
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Introducing An Open Library of Business KPIs
A transparent, continuously growing resource for all
 • 
Marko Anastasov
When and How to Move to a New Customer Segment
All it takes is a lot of push
 • 
Marko Anastasov
Before a Product, Build Financial Stability
Always play from the position of strength
 • 
Marko Anastasov
How to Know What Customers Would Pay For
4 questions to ask yourself before building a product
 • 
Marko Anastasov
Deep Expertise: The Foundation of Successful Product Creation
Our journey to inevitability
 • 
Marko Anastasov
Your Biggest Strengths Are Also Your Biggest Weaknesses
The real challenges are always internal
 • 
Marko Anastasov
Loving to be Wrong
Why the road to progress is counterintuitive
 • 
Marko Anastasov
The Operately Blog
The Operately Blog
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